Network Company-courtesy readbud

If I Were Starting A Network Marketing Company, Continued






"If I were starting a Network Marketing company, I would say, what's a different group of people that want to hear a story about how to succeed with network selling? What words, phrases and images do I use to help them understand what it is I have to offer?" (posed by Seth Godin)

People in the new group I'm proposing - amateurs and hobbyists doing network selling - have a different worldview about other practices too.

For years we've been admonished to "Treat it like a business." That's how members of the existing group explain the 95% drop out rate: "People don't treat it like a business, (i.e. take it seriously), and that's why they don't make money."

Maybe too many people don't like what they have to do so they don't do it seriously. Not a problem for our amateurs.

And, if you listen to people talk today about why they want a business of their own, and it's a lot of them, the money's not what they seek first, anyway.

"Two-thirds of Americans have entrepreneurial aspirations..." according to a recent Yahoo poll. Here are three things they learned about these folks:

1. Money is not the primary motivation for aspiring entrepreneurs -- only 3 percent (half of the 6 percent in 2005) said getting rich was the main reason they wanted to start a business.

2. Doing work that they really love was the main reason for launching a business.

3. Second most popular reason: "To be my own boss."

Sounds like the worldview of our new group of amateurs and hobbyists to me. Think?

The pitches from the existing NM group are about the money and what that can do for you. And that's ok because money first is their worldview, their thing. And there's room and people for both groups.

Oh - did you notice the second most popular reason people aspire to be an entrepreneur - "to be my own boss"?

This means that the widespread NM practice of teaching duplication, i.e. imposing someone else's painting by the numbers methods and systems onto the new member - well that isn't part of what the new group will do, either. (No loss here, given the results it seems to have gotten.)

A new story for a new group about how to succeed with network selling.

1. Our new imaginary network marketing company will seek out enthusiasts for the things the founders are also most devoted to. Say that's doing everything they can to maintain and max out their own health, longevity, energy and appearance. (Think Ray Kurzweil.) And within that, mini groups will form, a la the longtail concept. They've created a state of the art little supplement.

2. The product sales to aficionados who know and prize the ingredients and love talking about how it helps them will always outweigh any need to subscribe newcomers (i.e. new recruits)




3. No trying to change anyone's worldview. Mission is to find those with a similar one already.

My imaginary network selling company

A small group starts a network selling company because they're health and longevity buffs (think Ray Kurzweil's Fantastic Voyage).

These folks especially love knowing that they're eating the right stuff, organic of course, and they stand ready to make up for any possible shortcomings in the food they eat, because of deficiencies in the soil, toxins from water runoff from neighboring non-organic farms that spray chemicals, etc.

So being health (mental and body) aficionados, they spend any free time learning about which nutrients do most to maintain health, energy and looks, even as the years go by. They are the envy of most people 20 years their junior in energy and appearance.

The kinds of network sellers in our new group have conversations like these about the product they love madly - they've bought the story and love it because it's who they are:

"I really like being on regular dosage. It is perfect for my body. I'll take an extra one if I fly on a plane to keep a high dose of antioxidants floating around in my body while I am breathing airplane air. I love the friendly bacteria and all the goodies like lutein and indole-3-carbinol...I market them because I love them."

"Oh yes, me too. Greens are my favorite because I'm getting so many veggies I wouldn't normally prepare, but know are good for me. And I couldn't live without the acidophilus, bifidus and inulin which have eliminated [blah blah blah] which has plagued me all my life...but no more!"

"Yes., and even if I do find myself slowing down I've found that it's a real message from my body to take a break. They make me aware of how my body feels and what it needs."

These are the things that matter to the members of the new group, so that's what they talk about. For them, the commitment to their own health is just like talking about the stuff geeks talk about all hours of the day and night - like lutein and indole-3-carbinol.

Who'd know or care about such stuff and get in a good mood talking about it, except devotees of the thing?

That's the new group so far, and the members that I'd want if I were starting a network marketing company for people with this worldview. What about you?

("New group" refers back to the original question at the beginning of this and the previous post.)


in Marketing




What now? Once you have read this article, give it a rating.

Fad or Fiction Million Dollars???-readbud

Million Dollar Homepage; Fad Or Fiction






Over the last month a new website created by 21 year old student (Alex Tew) has had a phenomenal impact on the internet advertising world. You may have heard of milliondollarhomepage.com. If not, it is a very simple concept for online advertising. Advertisers can buy pixels on the homepage for $1 a pixel. The minimum order is 100 pixels and with this the advertiser gets a small image that links from the Milliondollarhomepage to the advertiser's site.

Now this alone isn't what made the site successful. Granted it's a unique twist on internet advertising, but lets be honest it's hardly remarkable. People have been selling spaces for banners on websites for years. For this site to be successful it needed one key ingredient, and that is traffic. Hundreds of thousands of people needed to visit this site to give the advertisers value for money.

So the young student who came up with the idea submitted a press release, and sold a story like any good marketer would. How he was only 21 and came up with this simple website to pay his way through university. Fortunately for him the worlds press found his release and published it, as it was a good story. This meant more people visited the site, and the website traffic increased. In turn more journalists picked up on the story and published it. The result was a viral explosion in traffic which meant many people bought advertising space and it is fair to say the site has been highly successful.




So is this the new advertising medium of the internet? I am afraid this author doesn't believe so. Once the hype starts to die down, and the story is no longer new, the press will begin to publish fewer articles on it, and less people will visit the site. This in turn will lead to even fewer articles being published in the worlds press, leading to even fewer visitors. This cycle will continue and what originally made this website successful (viral marketing) will ultimately lead to its death.

What can internet marketers learn from this? The best way to promote any new internet venture is to make an interesting story about it, submit articles and press releases, and if the story is good enough, watch the viral explosion in visitors.

Of course for long term growth the new site or service has to be good enough to provide value to visitors, and not just a fad that captures people's short term interest. I wish Alex Tew all the best, but I think he too will accept that this is not a long term business that can go anywhere from here.


in Internet Business

4 Steps to Help Heal a Broken Heart - readbud

4 Steps to Help Heal a Broken Heart






Heartbreak is a pain like any other. It is an emotional pain so bottomless that it can feel like a physical blow. When you have a pain like this one, all you want is for the deep ache to go away. As much as I'd like to advise differently, there is no band aid for a broken heart. Though it sounds cliché, time is the remedy needed for you to truly heal from such a deep, wrenching pain. In time, this pain will go away. Between now and then, however, following a few basic tips might be able to make the difference in how you are feeling.

1. Cry: You are going to feel like rubbish for the first few weeks. Depending how emotional of a person you are, you may feel like crying for days. Go ahead. A significant change has occurred in your life; a painful change. There is no way to expect that you will feel a little sadness and be able to shut it off with a switch. It's just not that simple. Allow yourself to grieve for your loss. But not too long! Staying in the past for too long can only hurt you. See rule number 4.
2. Talk to Someone Close: Use the shoulder of someone who cares about you to get out your feelings. This is a way to purify your soul by letting someone in to share your pain. Let them listen, comfort you, and offer advice. You don't necessarily have to take that advice, but sharing this comfort can make you feel better. Make sure you only allow yourself to grieve and lean on someone for a time because you need to move forward.



3. Distract Yourself: Bring friends you care about back into your life. Maybe having the relationship was keeping you from spending time with your parents, or siblings. Maybe you hadn't talked to your best friend in weeks. Surround yourself with this support network. Getting things that need to be done around the house done is a great way to get lost in a project. Go to the gym. Organize your closet. Get out and take a walk. Distracting yourself is a great stepping stone to moving on with your life. This brings us to rule number 4.
4. Look toward the Future; Forget the Past: Once you have allowed yourself the indulgence of grieving for a part of your life that is now past, look forward! There is a definite need to be able to start a new chapter in the book of your life. Now that you are past the sadness and anger, it is time for hope and renewal that will help you to move on. Take time out for yourself; get to know yourself as a single individual instead of as part of a couple. Replenish your soul by becoming you again.

Following these sometimes difficult, but necessary steps, you can begin to heal the broken pieces of your heart. You can not only become whole again, you can become whatever you wish to become. This is a chance to start fresh, and once the pain starts to ease, you will see it as such an opportunity.

Fantasy and Ignorance-readbud

Ignorance and Fantasy






Are beliefs not often the children of ignorance and fantasy? Consider the heavenly view of the world that young souls entertain at the height of their innocence, when their youth has been surrounded by love and filled with happiness. Hear their laughter. Dreams expand in a vacuity of knowledge like a laughing gas and induce the blindest, the purest joy.

Ignorance is bliss, as they say, because it spares us the mental restraints associated with knowledge (which reveals the limits of reality and hence the impossibility of our fantasies). It is the ultimate playground where the mind can build castles in the air, create a wonderland, and live delightedly in this kingdom of reverie. It paves the way for the reign of error, as it leaves us to believe whatever we like. Everything that is desirable is realizable, if not real, until we find evidence to the contrary. Santa Claus eventually dies of our old age – when we are no longer so young, so green, that we are easily fooled by a tall story.

In truth, however wise we may be, we are still at risk. We spontaneously indulge in fantasies about the world here below, which is never totally known, or the beyond, which is unknowable. We are always tempted to believe that our health, our relationships, our career, or any other part of our life, will be wonderful, or that our death will not be an end, but a passage from here to a paradisal hereafter. This temptation is irresistible for many when they discover a charismatic fortuneteller or spiritual leader who professes this belief, which remains unproven nonetheless. Our believing is then the result of ignorance and fantasy, plus faith.

An example of self-deceit that concerns young idealists and betrays their warm-blooded aspiration for perfect love is the illusive passion they often experience toward attractive members of the opposite sex whom they little know. By perfect love I mean a complete and durable harmony at every level – physical, psychological, intellectual, and spiritual – between two lovers. It involves friendship to a high degree, as the words "girlfriend" and "boyfriend" suggest. While it includes lust, it transcends and transfigures it.

Pop songs are common vehicles for this ideal, which entices many young souls. I am thinking of young men in particular, who are usually quick to fantasize about pretty young women and fall madly in love with them, or rather with a fantastical image of them. This quickness is typical of their ardent and imprudent youth. It needs nothing more than a few smiles and nods, a few gracious words of agreement, to make these young men imagine they have found a soul mate, as they pour out their inner self – their sense of what is good, true, right, or sacred. A few auspicious signs and, voilà, they take the pretty young women for dream girls and are besotted with them! A few misleading signs, in fact. Every charm hides a cause for alarm.

If, in the struggle for survival and happiness, society is a cure for individual limitations (an imperfect cure to be sure, with side effects), it is also a pill hard to swallow. Civility is a smooth sugar coating that eases the swallowing. Give thanks to those who phrase their discontentment with delicacy and embellish it with a compliment and an encouragement. No nagging, no gagging. Sometimes civility excludes honesty and amounts to well-meaning or self-serving hypocrisy. It turns into servility through a mix of kindness and weakness, or through pure selfishness. One way or another, some people are fooled, kept in the dark, while they should live wisely, in the light of knowledge. They are denied truth: the opportunity to conceive of their true situation and achieve their true purpose




Young men, among the fantasizers I referred to earlier, are often lured by the social graces of pretty young women. The poor fish take the hook and eventually discover they have made a mistake, like many others in the same boat. The dream girls were ordinary maidens or vixens who first behaved and talked infinitely sweet, and later proved lovable in a limited way or revealed their sour temper.

A long intimacy is a good test of a couple's true nature. It always strips relationships of the silky appearance they sometimes have initially, when seduction overrides every other consideration. This appearance is superficial and deceptive like the outer layers of an onion. Once it is removed, after a succession of changes that marked a gradual return to naturalness, conflicts arise. The truth is uncovered; tears are shed.

Many young fantasizers part from their lovers at this point. They embark on another relationship until the next disillusion, the next dissolution, then embark on another relationship, and so forth. They do the same in other areas of life, starting this or that with high expectations and quitting upon the first difficulties, time and again. They never settle for less than perfection; they never build anything to speak of.

Some of these fantasizers stop this nonsense after a number of disappointments and finally change into brave realists. Their bravery distinguishes them from other disenchanted souls who give up hope to give in to laziness with a clear conscience. These defeatists confuse their attitude with realism and suffer nullity or mediocrity rather than fight for excellence, which is possible, unlike perfection. In their view, humans are in their element only when fantasizing, like fish when swimming. In fact, humans – who are adaptable – are closer to amphibians than to fish. They can come back to earth without dying of frustration, and even better, with a chance to live happily, thanks to a blend of struggle and resignation that yields joy and serenity.

Brave realists know and accept the conditions and limitations of happiness. They think it all the more precious as it has a high cost and is bound to be lost sooner or later. They also understand that although one may indulge in a fickle existence for a while, one must eventually commit and apply oneself to a particular relationship, study, or career, in spite of imperfections and difficulties, if one wishes to achieve something worthy of mention. Nothing good can come from a search for better that always leaves one thing for another.

Moon and Hair Growth Myth or Fact? Readbud

Does Moon Really Influences Hair Growth? Truth Behind the Superstition
in Women's Issues


Once I was surfing through the web and found a very interesting article about all popular superstitions that deal with hair. One of them especially sparked my interest. The author said that, despite of common belief, in no way possible can moon influence hair growth, because it simply cannot be, and that all this is granny's tales.

Well, of course, many of the scientists may lead you into long and dull calculations about how this influences that, and whether this influence is generally possible. But let's look closer at this concept.

When I was at the high school, my teacher of physics showed us simple formula how one physical body influences other physical body. Of course, she was speaking about the planets and really huge bodies. But I can give you three reasons why this law is true for all existing physical bodies, no matter how small, tiny, or minuscule they are.

Reason #1: Everything in the World Is Interconnected

General science speaks that every part of the Universe is guided by some laws of existence, and that world is divided into parts that we see and that we can't see. Moreover, every one of us knows that something small creates big.

In other words, all of us are made of particles that we can't see, and the big world is made of small things the same way.

Now let's think about this: if everything is guided by laws, and big world and small one are interconnected, then this leads to a conclusion that we are connected to the world, too and influenced by the general laws of its existence.

Reason one is proved.

Reason #2: Big Influences Small

Returning to my sweet teacher of physics, let's look closer at the laws of the mutual influence.

Who said that we are not influenced by the planet, OR planets? For example, there are weather sensitive people, whose state of health depends on sunny or rainy weather and atmospheric pressure. People are small and the planet is huge, planet influences people, big influences small.

So, why does something that is generally and physically possible seem so impossible to the self-oriented humans?

Let's assume reason two is proved, too.

Reason #3: Stars Are Not Simply Dots in the Sky

This reason is my final argument for those who know that world goes round, but are not likely to believe it.

There is an astronomy and astrology. Each of these sciences deals with stars. One predicts the future, second studies movements of the planets. First science isn't regarded by some of us as a science at all, second uses so many gadgets and technical devices, that almost all of us believe it. Of course, tabloid horoscopes do not add faith in the truthfulness of the predictions.

But do you know that ancient Arabs made long and complicated calculations that were written in separate huge books to get the right future forecast for the single person? These calculations usually took several weeks to finish; they required not only the exact date of your birth, but also exact day, hour, minute, even second of birth of your parents, some of the relatives, even strangers.

Moreover, they took into account positions of the planets, the Sun, the Moon, the Earth itself. And these positions were calculated in the same way as they are calculated now by modern scientists, who use fast computers and latest gadgets.

So, as you see, once astrology was rather exact, complicated and demanding science that was later abused and misled.

Now we read horoscopes just for fun, and don't know their true history and nature. To say more, astronomy takes its origin from the astrology, because first star charts and observations were brought from Arabian countries.

But I won't say that stars influence our future. What I really want to say is that stars influence our health and state of mood by the magnetic and physical interconnection with the Earth, which, in its turn, influences us directly.

So, even if you do not believe that stars influence you, they do influence every part of the world you live in, and these parts, in their turn, have a certain impact on you.

Reason three is proved.

When it comes to the growth or fading of the Moon and its influence on hair growth, the existence of such is explained by firm and solid law of nature.

The Moon and the Earth are bound by the mutual attraction. High and low tides of the Ocean exist because the Moon approaches and moves away from the Earth in a six-hour cycle. The growth-fading lunar cycle has eight stages, and this cycle influences the Earth in the same way as the six-hour cycle does.

Moreover, the Moon rotates around its axis, as well as around the Earth, along oval orbit, so there are points when the Moon is closer to the Earth and when the Moon is further from the Earth. It all moves us into complicated eight-staged ellipse lunar cycle.
Lunar cycle leads to the minor changes in the atmospheric pressure and the power of the Earth gravity. In its turn this affects animal and human health and behavior. For example, doctors report an increase in epileptic seizures and bleeding ulcers at the time of the full moon.
Gravity is one of the Earth's strongest forces, so you can't ignore the Moon.
If we now think more about certain similarities between natural world and human organism, we will see that plants and herbs grow better or worse according to the lunar cycle. Moreover, it is a common practice when coffee trader view chart of the winter full moon to plan their coffee sales. The connection between the full moon and plant growth is so well established that it affects investment patterns.

Hair growth is affected by the Moon in the same way, as anything else on the planet. When the gravity changes, state of your health changes, too. With the lower gravity, even if the change is so small that you don't feel it, your hair grows slower. It happens in the beginning of the moon cycle and in the middle, on the full moon.

During the new moon and the old moon, the gravity is bigger, and the hair grows faster. Thus, the perfect time for visiting your stylist is on the 3-11th days of the moon cycle, as well as on17-24th days. Your hair will grow faster during these days.

Even if you do not believe all of the said, you can't deny the influence of gravity on human organism. Thus, there really are certain connections and influences of the Moon on the hair growth.

There are only few reminding to those who expect miracles:
• Changes in Earth's gravity are very small, so you shouldn't expect fantastic results.
• If your stylist has a "heavy" hand and your hair doesn't grow back in two weeks after hair cut, you shouldn't expect a miraculous hair growth, too.
• If your hair is in unhealthy condition, it will use any opportunity to revive itself first, and only then it will grow longer.
• My last reminding is that if you used to have short haircut, and now you've decided to grow your hair long, it will take time, doesn't matter when you cut your hair, and who cuts it. Our hair grows only up to 5-7 mm per month, and this is a proven scientific fact.

So, whether or not you believe that the Moon and hair growth are connected, you would agree that as long as you live on the planet, you will feel, consciously or subconsciously, all changes and influences made by our planet and its counterparts.

woman sexuality-readbud

Did You See "Truth About Female Desire": Part 1






The British Channel 4 series: "The Truth About Female Desire" was a fascinating and wide ranging exploration of female sexuality with a firm grounding in science. Whether you saw the programmes or not I hope you will be interested in the reviews. This part covers how the programme was run; how the female sex organs work and what happens to them when a woman becomes sexually aroused.

For the programme, eight women volunteered to be 'sex guinea pigs' and assist scientists trying to discover more about how women's sex organs work. They were invited to an hotel where they stayed together for the duration of the series of experiments.

The first episode researched genital physiology and arousal. As you can only visually see the tip of the clitoris it is difficult to understand what changes occur when a woman is sexually aroused. It is easy to see a man's reaction to being sexually stimulated. A stiff erect penis is an obvious indication that he likes what he is doing or seeing. Individually, two of the woman agreed to participate in an experiment to see the effect of being aroused. They had to sit in a large shallow bath of (what they commented, could have been warmer!) water. The water was needed to allow the use of an ultra sonic imaging device (as used for look at a baby in the womb) to view the internal changes to the clitoral area. They were each given a waterproof vibrator which they used to stimulate themselves.

When they were sufficiently stimulated and about to have an orgasm they were handed the probe which had to be placed on the clitoris in a certain position. This was not at all easy as the girls were obviously in a high state of arousal and found it difficult to react to precise instructions - for example 'move the probe 180 degrees'. The scientist was able to see a scan and compare the aroused clitoris to that of one in a normal state.

The results were very good and we could clearly see the difference between three sets of images. It transpired that much of the clitoris is hidden from view behind the lips of the vagina. When stimulated the clitoris fills with blood and greatly increases in size - much the same as the workings of the penis.




The experiment worked very well but I thought the scientist seemed a little uncaring about the feelings of the much aroused girl left on the verge of orgasm in the chilly bath of water! Desperate to have an orgasm the girls were just thanked very much and told the experiment was over!

The programme also featured the girls relaxing in the hotel lounge discussing their own sexual experiences. One girl described to the others how her boyfriend had bought her a remote control vibro thong.
They had gone to the pub with her wearing the vibro thong and he taking the remote control. She said it was very exciting although he kept switching it on at inopportune moments. For instance when she had a tray of drinks in her hands which caused her to spill rather a lot. When she was at the bar trying to order the drinks and he turned it on she found it impossible to concentrate. She found her vibro thong experience very stimulating!

They all agreed that most women (and men) suffered from a lack of information and knowledge about the sexual workings of the female. One girl was extremely worried that a very long penis could damage her vagina but she was assured that this was not the case. Most girls had been in situations where they had been very stimulated but sexual intercourse had started to be a little painful. Because they were so wrapped up in the situation they did not realise what was happening and then did not like to say anything and did not want to stop. Apart from feeling a bit uncomfortable 'down there' as they put it, a few hours later they had all recovered.

Watch out for the remaining parts of the review which will cover investigations into the women's reaction to men (their looks, the way they sound and move and smell); to videos of sex (including lesbian, heterosexual and even animals having sex); how the way women choose a perfect partner/mate depends on their own psychology.

Words To Avoid Using In Copywriting And Advertising-readbud

Words To Avoid Using In Copywriting And Advertising






I could still recall the days of writing telegrams. That was before the fax machine, internet and email. Writing a telegram meant economy of words and so obvious verbs and needless adjectives had to be omitted.

Today, with the advent of email and other cheap sources of communication you don't have to be that paranoid about your message-except you are writing an advertisement. When writing a classified ad for example, every word must count in the small space allowed and so word choice becomes very important.

But word choice is not only about being brief.

Even when crafting a long sales letter you should try and avoid using the personal pronouns: "we, me, I, our,us". The sales message should be about your prospects and not about your company. The "we syndrome" is a common error but it can easily be avoided. A sales message should state upfront the benefit to the customer not parade how many awards the company has received in the past ten years. Whenever possible then the copy should be written in the third person.

There are some other words that are very common in advertising but are just too vague to have any force. Great copy is always specific. "How to make $3,567.23 from your home in 30 days!" has more force than "How to make money from home." Here are some commonly used words that lack force because their meaning is too ethereal:

It - State what "it" is rather than leave "it" for the reader to figure out. This word can often be replaced by what 'it' represents or stands in place of.

Quality - This has a similar meaning to "personality". We often hear people say that someone has personality. But everyone has a personality whether good or bad. The same holds for quality. Every product or service has some quality which the customer will be the ultimate judge of.

Superlatives such as "tastiest, best, fastest, strongest, superior, minimize, optimize". The problem with these words is that they instill doubt in the readers because these claims appear unsubstantiated. These words lack power because they are not measurable. Take the word "superior" for example. What criterion or measurement was used to judge this product as superior and by how much?

Solutions - This word cannot stand on its own. If you are selling a product or service it is also obvious that you are selling the solution to a problem, so state what the solution is rather than just using the word.

Technology - This word is commonly used to suggest innovation and newness. But customers have little concern about the technology that is behind the products they buy. They are only concerned about the benefit they derive from these products and services. How many drivers are really concerned about the technology that's under the hoods of the vehicle they drive? They are really only concerned that the vehicle is reliable and gives them some social status.




Difference - Rather than stating that you are different from your competitors state the difference instead. Just saying "different" means little and is just filling space. The statement "We make all the difference" doesn't leave the prospect more educated than before reading your sales message.

Consider the following advertiser's blurb:

"We make all the difference because of our superior quality and solutions we offer."

It's like junk food - a lot of flavor but zero nutritional value. This statement means little because it's not specific at all. It creates more questions than answers and leaves the reader totally confused. And this is the last thing you want to do to a customer.

Go to any website and you'll see statements such as "can save you time and money", (well how much?) "creates website in less time" (less than 2, 4, 100 hours?), "maximize your gas mileage" (by how much 1%, 5%, 40%?). All these statements will triple their effectiveness by using numbers (note that I gave a quantity, 'triple').

The more specific your message is the more believable you will appear. Using a bunch of superlatives only makes you seem self-serving. Customers are immune to this type of hype and filters out these claims like a squirrel discards peanut shells.

When making any comparison in your sales letter state the baseline, use numbers and give a time period whenever possible. In this way you don't have to use superlatives because the numbers will speak for themselves. If you follow this simple rule your sales conversion rate will increase by 4.7% within 29 days of putting this into effect.

Even though that last statement was hypothetical you can sense its power because specific numbers were used instead of just saying 'your sales will increase'.

I think it's time to review your sales message and sweep away the chaff words leaving the pure wheat behind.

You'll be 9.9% happier that you did!

Passover(readbud)

Passover: Laugh While Cleaning
in Writing and Speaking


Passover, or Pesach as it is called in Hebrew, is the 8 day festival where the Jews celebrate their liberation from Egypt more than a thousand years ago. One of the most important features of this freedom festival is that the Jews cannot eat anything that is leavened. They eat unleavened bread.

They must also make sure that no bread crumbs exist in or around the house: the cupboards, the drawers, the kitchen, behind the bed, under the refrigerator and anywhere else where crumbs might have fallen through. To ensure that the house is clean of leavened food materials, the Jews have to clean the entire house from top to bottom as thoroughly as possible. And they do. During the week before Passover, house cleaning is what goes on in most Jewish houses. To answer this demand and to ease the tension, here is a joke on this subject called Impossible Timing, which highlights this cleaning tension.

Impossible Timing:
Samuel, an observant Jew, who was also a financial wizard, left Brooklyn to accept the position of Vice President in a famous broker firm in Utah, which is well known for being a Mormon state.

When they learned this, the company's directorate applied tremendous pressure on the company's president. "We are religious people here," they said. "It can't be that a Jew will handle all our money."

The president tried to ward them off, but when he couldn't manage it anymore, he called Samuel to his office and explained the situation to him. Samuel was offered the choice of either converting or leaving the attractive job which also had a six figure salary quote attached to it.

Samuel had no choice but to convert, and he went home and told his wife that from Sunday, they will start attending the Church services.

A few months went by and his wife kept troubling Samuel about the conversion. "This is too difficult for me. I miss the Sabbath: lighting candles and blessing the wine. I miss the holidays. Money is not everything, Samuel dear."

And with each time that his wife complained, Samuel's conscience increased until he could not take it anymore and he went to meet the company's President.
"Look, I can't go on like this," Samuel said. "I am full of regret. Money is not everything. I can't sleep and neither can my wife. This is too heavy a burden for me to carry. I was born a Jew and I want to die a Jew. And if you want me to quit, I will without making any trouble."

The President looked at him in wonder, "Listen, Samuel, I had no idea that this was so difficult for you. I thought it was a trivial matter. But you don't have to leave. Everything will be the same as before: you can stay here with us without converting.

Samuel returned home happy and grinning from ear to ear. He ran to his wife, who was watching Ricky Lake, "You won't believe it! It's a miracle. We are going back to being Jews, and I still retain my job."

His wife looked at him with eyes that spat fire, and said," Are you mad?"

Samuel was shocked. "But I thought that this is what you wanted!" He cut in. "All this while you have been crying and complaining. Don't you wish to go back to becoming a Jew""

His wife looked at him with ever more fury, "Of course I want to. Of course I want to," she said. "But now? Only a week before Passover?"

writing-readbud

Why Should You Depend on Other People?






Humans are so dependant on other people's opinions. Having been assessed positively we feel powerful, successful, intelligent and beautiful. We judge ourselves according to others' comments on our actions. When being criticized or laughed at, we feel bad, depressed and nothing seems to make us happy anymore. This happens only because our ways are not accepted in the society. "Ego" cries for positivism, but none appears for you base your facts on the opinions of others. The truth is that you will never be in favor of everyone surrounding you. There will always be a group of people that will not positively assess everything you do. One thing that will help against criticism is self-confidence that one should grow within him/herself.

A student may be a perfect example. Since childhood people are likely to overestimate own possibilities and paint the picture of the future in pink colours. When working out a plan for future, we do not consider the majority of possible failures that might occur on the way to success. Perfectionism is a bad feature that is worth getting rid of. Nevertheless it is present in the back corner of a young student's "ego". Can you imagine a devastative consequence of a failure? The tutor praises the skills and intelligence. He feels like he is on top of the world and can do anything. You get used to good things easily. When the genius is recognized you start to think of yourself only as of a genius. And after everything goes smooth and bright there is a point when someone, even your beloved tutor, comes to criticize you and your work. Instead of an expected "A" you get an "F". The perfect world falls apart because this error doesn't fit into your plan. At this point you build a characteristic of your actions from the way your tutors, colleagues give you. This is the main error in your system of values and priorities. You tend to overlook the world from the point of view of other people. What one should do is to build up his or her own system of values and of course taking into consideration some of social priorities. But every final decision you take should be based on your decision. A failure should only stimulate to move forward and to overcome.




Interference of the society is unavoidable. But it doesn't necessarily mean that you have to close yourself in a world full of illusions. Hardships make a person more experienced, wiser, stronger. The more you hide and close into depression, the more time you loose to improve the situation. The reality is harsh but it is impossible to live beyond it.

book review -readbud

Your Mental Energy Sphere - review






Author Shyam Mehta is far from new to the world of writing, as this is his 16th publication. The main focus of all of Shyam's work is helping others to find happiness in their lives and within themselves. Dedicating his life to what he believes in, Shyam is currently the founder and operator of the Loving Heart Center and an informative website (http://www.lovingheartcentre.net/) where Bhaki Yoga or Karma Yoga is taught.

Your Mental Energy Sphere is his latest work, and could qualify as a novelette - in that it is less than 20,000 words. Yet, to fully make use of this self-help guide, readers must allow space and time to contemplate what he is saying. Readers will benefit by reading this book slowly, at times when there are no distractions. Each sentence is valuable – no word is wasted, here. Using realistic tools such as deep introspection, evaluation and deduction, Shyam coaxes individuals to find their true happiness. Though Shyam provides the tools, he makes it clear that readers will have to take the steps that will ensure their own satisfaction in life.

Your Mental Energy Sphere is certainly an upbeat and educational publication. I recommend it to anyone looking for something that they just can't quite reach. For any seeker of understanding, any person that is reaching for contentment in life – this book may bring the inspiration they need.

ISBN#: 1-4121-5165-1
Author: Shyam Mehta
Publisher: eBooksLib

How to write and optimize an effective press release. - readbud

How to write and optimize an effective press release. - readbud







How to write and optimize an effective press release.






Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract journalists and is also well optimized for distribution to targeted audience.

Proper keywords: Selecting key word is the most important part of press release optimization. Be very careful while deciding on a keyword phrase that is pertinent to the product or service you are offering. The best recommended tool to search keywords is wordtracker.com.

Keyword or phrase position: Place key phrase into the headline and the title of your press release. Try to repeat it nearly 2-3 times in the content of the release.

Starting should be solid: Remember to make your title and initial lines cover that you want to express. The remaining part of your press release should depict the detailed information.

Use product name repetitively: Repeat placements of the name of your service or product to make it eminent. For example, write "Search Engine Optimization" instead of writing "SEO", this would make your product name much popular.

Draft it for Journalists/Media agencies: The media agencies and journalists would grab your press release and publish it in their publications; they may slightly edit your press release.

Consider viewer's interest: You should consider to whom you are targeting your press release, and what is their interest. Think, if you were a part of audience, would you like to read the press release you have written.

Make your press release appear practical: Point out real facts of your company/organization, as readers are already so scholar enough to find out 'what's true and what not'?

Make your story that includes real facts: Avoid untrue examples and add-ons. If you find the content using much added extras, make it natural and real. Your press release should be in active voice, not passive. Verbs in the active voice makes your press release live. <




Use only sufficient and essential words: Avoid using superfluous adjectives, extravagant language, or unnecessary expressions like "The most powerful". Tell your story with lesser words, as verbosity distracts from your content.

Avoid usage of terminology: However, a limited use of terminology would be allowed if required, if you aim to optimize news release for internet search engines. The finest technique to communicate your press release is to speak neatly, using regular language.

Keep away from too many exclamations: Too much usage of exclamation point (!) may harm your press release. But, if you have to use an exclamation point, use only one.

Get company permission: Companies are very self-protective about their recognition and credibility. So, get written permission before putting in any information or quotes about the company.

Company Information: The press release should include a short description of company, which depicts your company, products, service and a brief history of company.

Pick precise PR distribution network: Deciding on press release distribution network is also an important. There are hundreds of free press release distribution networks exist so it is critical to select on whether to go for paid services or free.

Propose RSS feeds: Assist journalist by offering RSS feeds so that they haul to your website. Through this interested parties will get known that you have relevant release on the topic for, which they are searching for.

Publish releases often: Try to publish press releases frequently to be recognized as news source for news agencies such as Yahoo news and Google news.
Did you find this article useful? For more useful tips and hints, points to ponder and keep in mind, techniques, and insights pertaining to guides on publishing, self-publishing, e-book publishing, article writing and related information, do please browse for more information at our websites.
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Getting the Best Return on Investment for your Fundraiser - readbud

Getting the Best Return on Investment for your Fundraiser - readbud







Getting the Best Return on Investment for your Fundraiser






Return On Investment (ROI) is a fundamental business concept. Its also something that every fundraiser needs to take into consideration.

A business investment consists of working capital, physical assets, and peoples time.

ROI is the net gain that results from a business spending money and utilizing physical assets, along with the expenditure of employees' time, in an effort to produce tangible profits.

So, the investment in a fundraiser consists of: any up-front expenditures that are required the costs associated with the assets that are utilized the value of people's time spent fundraising

Some key points about ROI in fundraising:

1- Analyze your up-front expenditures vs. your net gain
2- Lowering costs boosts your ROI, but maybe not your net
3- Always consider the hourly value of each volunteers time

Put an ROI value on upfront expenditures
The most important point is to analyze all of your up-front spending versus the net gain from each expenditure. Obviously, don't spend money if nothing is actually gained.

One example would be evaluating advertising expenses for a capital campaign. Before you commit to it, run a small series of test ads to determine the response rate.

If you don't get the desired response, either revise your ad campaign or consider not spending any more money on advertising.

Look for areas where the returns are greatly magnified for every dollar spent. This generally includes effective publicity, quality communication, targeted prospect lists, and timely reminder campaigns.

Put an ROI value on cost reduction vs. net profits
Lowering costs boosts your ROI measurement, but your net can be impacted by the lack of investment. If there is an area where money spent in the past produced excellent results, then be sure that this year's plan provides additional investment capital for that effort.

A good example involves possibly cutting the funding for your capital campaign mailing. Sure, you can cut your expenses by not mailing to anyone that didn't respond last year.

However, the law of large numbers will catch up to you. Less people contacted means less money contributed.<




Remember, it doesn't always take money to make money, but not spending money where it is really needed can seriously impact your results.

Put an ROI value on your fundraising volunteers time Another important ROI point to remember is the value of each volunteer's time. Each volunteer-hour worked to raise money for your fundraiser should at least be equivalent to minimum wage. Otherwise, your group is wasting their time by not working smart.

An example would be spending a total of 1,000 volunteer hours coordinating an auction event that only raised $5,000. Chances are that many groups would be happy with the $5,000 net, but the ROI on everyone's time was marginal.

Put an ROI value on your merchant partners
In this instance, you want to maximize the value of everyones time by giving them specific tasks and full instructions. Don't take a scattershot approach by going all the area merchants and asking for donations of merchandise.

Instead, develop rapport with those merchants by providing value for them all year long before you ask them for a large donation.

Ways to improve your fundraising ROI
Focus your efforts where you'll get positive responses and avoid wasting your time on unproductive endeavors.

Each person who helps out in a fundraiser is offering their time in exchange for something that benefits everyone.

Give them specific assignments that focus on maximum results. Don't waste people's time or you will discourage future participation.

Why your fundraising ROI is important
Watch your ROI. It's a good indicator of the health of your non-profit organization. If the number is too low, your group will be constantly recruiting people to replace those who aren't interested anymore.

Your donors and volunteers won't return because their time wasn't valued, they saw their money being wasted, and they also saw penny-pinching where open purse strings would have been a better solution.

Design your organization to maximize your fundraising ROI and you'll position your group for success for many years to come.


in Fundraising




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Practice is Soooo Boring! - readbud

Practice is Soooo Boring! - readbud







Practice is Soooo Boring!






Are your students loathe to practice as much as they should? OK, you can stop laughing and pick yourself up off the floor now. I know it wasn't the brightest question.

But I asked it to make a point, of course. Haven't you been guilty of that misbehavior? I personally am a lifetime repeat offender. As adults we all know intellectually that if you don't practice something, you don't get better. We tell our students and ourselves this until the bile rises in our throat threatening an embarrassing episode. So why do we keep putting it off?

In the darkest recesses of your psyche a nagging whisper gives you the answer. It's not fun. And in this day and age nobody wants to do anything that's not FUN!

Now while I am not an advocate of the 'everything should be entertaining' school of thought, it is also true that practicing vies for your student's miniscule attention span. Practicing is going head to head against the latest video game.

To compete with that there needs to be some pretty excellent mind candy. The very best flavor on the market seems to be success. Generally if you are good at something you like doing it over and over.

In order for you or your student to feel like he's being successful he has to pass a number of observable milestones. According to studies this is one of the attractions to the ubiquitous computer games. Let's face it, it doesn't take long to see some progress on the computer. Most of us know that allure of almost getting to the next level of the game.

To capitalize on that same feeling our students need to have small enough goals to feel great pretty often. Not only that but they need to be able to look back and really experience how far they have come in the short practice times of a few weeks.

And you know what? There are ways to plug into this type of feel good. And a great bonus is that the student will do most of the work to set it up and get himself there.<




Here is the trick. No, I am not going to quote any of the success gurus you regularly see on TV. Well OK, I really am, but you know they do have some good things to say and this is one they all seem to agree on.

Goal setting. And I mean setting it down on paper every week in the same little log book. Make up several menus to give your students a few ideas. Initially they will choose the things they want to accomplish. As they become more proficient many goals will become self evident, and they can come up with them alone. Your input will be necessary as they don't know what they don't know, but be aware of the fact that a major part of the process is that the student must participate in setting the goals, otherwise it is just more homework.

The goals need to be in several categories. Daily, weekly, monthly, for the term, for the year, for several years. Once a system is put in place and there is some small amount of class time devoted to it every week then the thrill of achievement will be built in. The pleasure loving student will begin to find practice can be fun because they can check off items and see success written into the book a mere few weeks after starting. The amount that can be accomplished with this miniscule discipline is amazing. The book fills up and your young musicians are impressed with their industrial strength production levels.

The trick is to put the system in place and then work with it for several months. A session at the end of the month where students get to share what they have accomplished does wonders for everyone's feel good quotient and spurs more goals and more success.

Try it. You and your students will all be much better off for the experience.


in Music




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Top 7 Ways to Succeed in the Business of Speaking - readbud

Top 7 Ways to Succeed in the Business of Speaking






Publishing Guidelines: You are welcome to publish this article in its entirety, electronically, or in print free of charge, as long as you include my full signature file for ezines, and my Web site address in hyperlink for other sites. Please send a courtesy link or email where you publish to me. Thank you.

______________________________________________

Top 7 Ways to Succeed in the Business of Speaking

How attractive are you as a speaker? Not, your looks, but your consistent ability to provide a quality presentation, attract clients, and be irresistibly attractive to meeting planners and speaker bureaus? Below are some useful tips that I learned while owning a national, professional speakers bureau for 13 years.

1. Presentation – do you have something interesting, inspiring, and useful to share with audiences? Be mindful of your voice (keep it deep and low pitched), your personality and attitude (positive), your tone (soft, loud. Encouraging as needed), your style, your vocabulary.

2. Connection – how quickly do you get to the core of your audience's problems and challenges? Skip what is between their ears and go straight to their hearts.

3. Passion – do you love what you do? Develop a niche or specialty that you truly enjoy … and are good at.

4. Network – enhance your speaking career by networking with 50 or more other speakers. They become your referral sources. Join the National Speakers Association – a 4,000 member organization that holds conferences and has local chapters to help you with your marketing skills and networking. Call 480-968-2552 (Arizona)

5. Products – write a book, booklet(s), create audio tapes, video tapes, CD/ROM. Having products will catapult your speaking career and make you more valuable to your clients. This "passive" income is like having frosting on the cake.

6. Value added – become known as a value added speaker. Provide handouts, attend the cocktail reception before your program, stay after your speech, offer follow-up teleclasses, offer your consulting services, be a facilitator.

7. Hire a Coach – The Olympic Games remind us that a world-class athlete is surrounded by a number of people whose function is to keep him/her on track. No serious athlete or professional speaker would expect to progress very far without a COACH.

Articles - readbud - Get paid to read and rate articles!

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Want to improve your relationship with your wife?
in Relationships


Recently, my wife, 7 year old daughter and I decided that since it was such a beautiful, cool, and slightly breezy evening that we would take a blanket outside, spread it out on the lawn with some refreshments, and enjoy the evening reading books.

I grabbed a book that I had wanted to finish for a while, strapped on my seatbelt as it were, and got ready for some serious, uninterrupted reading.

Except there was one little problem…

My wife and daughter grabbed a book they "said" they were going to read together. And for the next hour and a half that we spent on the lawn, they were both up and down, in and out of the house, giggling, laughing, playing, getting this, getting that, teasing each other, and in general, fooling around. If doubt they read 10 lines of text the whole time.

Now on my end, I'm wanting to read my book and so I found myself starting to feel a little bit aggravated. My focus was on reading and anything that interrupted me or distracted me from my reading was a nuisance and an irritant.

In fact, I went so far as to say to them, "You girls aren't getting much reading done are you?"

It was their look of puzzlement, that look at me as if I was from outer-space or some foreign place that caused me to remember that which I already knew…

Females are focused on relating. And anything that interrupts them or distracts them from their relating is a nuisance and an irritant.

And therein lies the "rub". Men are focused on the "doing" while the women are focused on "connecting".

So how do you improve your relationship with your wife?

Of course, there are many answers to this question, but pertaining to this article, the way to improve your relationship with your wife is to force yourself to set aside whatever it is that you are "doing".

Totally forget about "doing" anything and instead focus on the "connecting" and "relating" that she's wanting.

Realize that whatever the "doing" part is supposed to be is really nothing more than a platform upon which she wants to "connect" and "relate".

But be warned, if you take time "connect" and "relate" to and with her, she might end up "doing" you if you get my drift…

Happily, that's exactly what happened to me.

###


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How to make sure that your book idea is the next best seller - readbud

How to make sure that your book idea is the next best seller - readbud







How to make sure that your book idea is the next best seller






Everyone has a unique story to tell. From explaining business processes to revealing our personal history, we all have a natural desire to share our experiences with the world. As a result, bookstore shelves are packed with numerous titles that promise to entertain, enlighten, and educate readers.
Perhaps, then, the old saying that "everyone has at least one book in them" is true. If so, how do you know whether your current idea really is book worthy or if it needs some fine-tuning to have maximum marketability?
Before you put pen to paper (or fingers to keyboard), put your book idea to the test. Use the following questions as a way to hone your idea's development and create a manuscript destined for the best-seller list.
• Can you state your book's purpose in 10 words or less?
Many new authors face the challenge of wanting to give too much information at once. Instead of focusing on one specific idea, they try to wrap multiple concepts into one book. This approach not only makes it difficult to organize your book, but it also overwhelms your readers.
With any good book, you can state the book's specific purpose in 10 words or less. Realize that your purpose is not the same as your theme or plot. The book's purpose is what you specifically want the reader to do or think as a result of reading your book. Now, a statement such as "to live a better life" or "to run a better business" is not specific. A purpose is not a generalization. It's a specific action that you motivate the reader to embark upon.
For example, if you're writing a business book, your purpose should be to help your readers improve one specific business function, such as its marketing efforts, its customer service, its project management, etc. Your purpose should not be "to teach business executives how to create better marketing materials, deliver improved customer service, establish long-term customer relations, increase employee retention, and locate the best new talent." That's simply too much for one book to cover. Keep your purpose specific so you can deliver targeted and useful information.
• Does your book have a specific audience?
While you certainly want a large audience to market your book to, you also want an audience that's targeted to your topic. Simply stating that your audience is "business people" or "women" or "the general public" is not a targeted audience. Why? Not all business people have the same concerns, not all women are interested in the same topics, and not everyone in the general public will be able to identify with your ideas.
When you narrow your audience to include those with a specific tie to your theme or who fit a certain demographic, you gain a marketing edge that can position your book more effectively. So instead of stating that your audience is "business people," perhaps you can narrow it down to "company owners," "middle management," or "entrepreneurs." Rather than target the broad category of "women," you'd have better sales by focusing on "women over age 50," "working moms," or "single women under age 35." All these categories consist of a large number of people, yet they are narrow enough so you can streamline your message.



• Are you saying something new?
If you want people to invest the time and money to read your book, you have to tell them something new. Too many authors attempt to reword or rehash old ideas that others have stated over and over. While you should use other people's works to substantiate claims or add credibility to your message, make sure your central idea is fresh and unique.
How can you make sure your approach is new? Incorporate the results of a survey you personally conducted. Include case studies from your own business or life. Interview people who can contribute facts and information. Add elements of yourself to punctuate your message. This is your book, so tell your story or stance on an issue.
Many authors are afraid to state a new opinion on a topic that others have covered. They think they may turn people off or offend. Remember that people like controversy, so if your book can stir things up and make people think twice about something, you'll have a greater chance of creating a buzz about your book.
• Are your writing skills up to par?
You could have the best idea in the world, but if your text is filled with errors, is poorly organized, or is difficult to understand, no one will want to read it. Before you write too much of your book, brush up on your writing skills by attending a writing class, studying a writing guide, or hiring a writing coach to help you correct your writing challenges. Also, educate yourself on what writing style appeals to your audience, and then strive to imitate that style. Gear your writing to your intended audience as much as possible.
If you're unsure whether your writing skills make the grade, consult with a professional editor or ghostwriter who can rework your writing and bring it up to publishing standards. Don't let poor writing skills ruin your best-selling idea.
Start Writing Now
Writing a book is no small undertaking. When you can answer "yes" to each of the above questions, you'll be on your way to transforming your idea into a publishable piece of work. Take the time to nurture and develop your idea before you start writing so you can be sure to create the best book possible. A little pre-planning and foresight is all it takes to give your book the most market appeal.

Did you find this article useful? For more useful tips and hints, points to ponder and keep in mind, techniques, and insights pertaining to guides on publishing, self-publishing, e-book publishing, article writing and related information, do please browse for more information at our websites.
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Hotmail - vpsmalhotra@live.com - Windows Live

Hotmail - vpsmalhotra@live.com - Windows Live







EMR Solutions at Your Service






In today's ever-changing medical field, EMR systems are essential in establishing and maintaining an optimum level of performance for your clients, staff, and practice as a whole. The newest EMR systems allow you to stay ahead of the game and give your clients the attention and trust they need to be confident in you. How will the latest EMR systems help organize, file, and keep up with all your patients? Here's how:

PATIENTS

Your patients are your #1 concern and should be treated as such. When they feel like they're your first priority, they'll put their trust in you and keep coming back to you. To do this, you need to be able to fulfill their patient needs. EMR systems will help you establish and maintain a relationship with the client by:

• Storing and receiving patient charts without hassle

• Easy scheduling and notification of patient appointments

• Storing patient notes: prescriptions, vital signs, labs, etc.

• Using medical billing and charging procedures that are uncomplicated

• Bringing up relevant parts of chart of patient to view

• Securely accessing patient records from any place, at any time, and from any compatible device

All of these functions along with an easy navigation menu will help you access, look up, and chart all the information in one quick, easy-to-do process. More time will be saved and the patient won't feel as if they are just one of the many patients being treated that day.

STAFF

Not only will EMR solutions benefit your clients, but they will also benefit your staff. No longer will your staff need to search through countless files and numbers to find patient records, charts, and other details. This software will enhance and help your staff access, store, and chart information in a smoother fashion. Your staff will be treated with work-to-do lists, desktop alerts and messages, and immediate access to clinical data. Along with maintaining all of these, it also has multi-user read and multi-user write capabilities which mean your staff can view, enter, and edit client information from different workstations without worrying about interfering with each others data. <




PRACTICE

EMR systems are also great for solo and group practices. Basic EMR systems will allow you and your staff to scan any paper document and attach those to your patient records and manage dictation tapes and transcribe documents. From this feature, your staff will be able to create, review, edit, and lock patient documents. With fully customizable settings, you'll arrange data fields that are easy for you and your staff to access. If the basic EMR system doesn't fulfill your practice needs, you can always get the full-featured system that includes the industry standard HL-7 specification for exchanging data and XML web service connection.

The latest EMR systems are your solution to more effective customer care and will make life much less complicated for your staff and practice by implementing easy-to-use services.


in Software

Ultimate-tgp.com A New Way For Adult Webmasters To Start There Own Site - readbud

Ultimate-tgp.com A New Way For Adult Webmasters To Start There Own Site - readbud







Stock Market - What's in a Trading Edge






Unless you are able to develop a considerable trading edge over the other traders, you will end up losing your money, even if you are disciplined and organized. In this article, I discuss some elements that I use in my trading edge.

Fundamental Analysis

Fundamental analysis is the process of evaluating the financial condition of a company using financial reports, price/earning ratios, revenues, market share, sales and growth, etc. This type of analysis can be time consuming so instead of going through pages of financial reports, I simply look at IBD ratings.

I like to use Investor's Business Daily (IBD found at investors.com) to get a quick overview of a stock. The IBD rating covers:

1 - Earnings Per Share (EPS) rating: tells me a stock's average short term (recent quarters) and long term (last three years) earning growth rate. The number I see is how the company compares to all other companies. The scale runs from 1 to 99, 99 being the best.

2 - Relative Price Strength (RS) Rating: Measures a stock's relative price change in the last 12 months in comparison to all other equities. The scale runs from 1 to 99, 99 being the best.

3 - Industry Relative Price Rating: Compares a stock's industry price action in the last 6 months to the other 196 industries in IBD's industry list. The scale is from A to E, A being the best.

4 - Sales + Profit Margins + ROE (Return on Equity) Rating: Crunches a firm's sales growth rate during the last 3 quarters, before and after profit margins and return on equity into one letter. The scale is from A to E, A being the best.

5 - Accumulation/Distribution rating: Applies a formula of price and volume changes in the last 13 weeks to determine if it is being accumulated or distributed. A = heavy buying, C = Neutral, E = heavy selling.

If you like the idea of including fundamental analysis into your trading plan, consider trading only stocks that meet some minimum requirements - for example A or B, > 70, etc.

I like to use fundamental ratings for longer term trades such as the ones I plan on weekly charts. It is not really useful if you trade intraday.


Technical Analysis

Fundamental analysis is great to build a list of strong stocks, or as a way to filter out weak stocks, but that's about it. It does not provide you with an objective method to enter and exit trades. All my trading decisions (entry, exit, and stops) are based on technical analysis.

Technical analysis is the study of prices. The price action draws patterns on charts and because human behavior can be repetitive, the price patterns can also be repetitive.

You can choose from a variety of chart types. The Japanese candlestick charts are by far the best and it is the only form you need. There are entire books dedicated to the study of candlestick patterns - if you are serious about studying candlestick charts, look at books written by Steve Nison and and Gregory L. Morris.<




- Support and Resistance: The most important concept in technical analysis is Support and Resistance. It forms the foundation for every trading decision and could cover many pages but I will limit myself to simplified definitions and a couple examples:

Support level: A price level that a declining market or stock failed to penetrate
Example: the low of the previous day forms an area of support and is often used as a stop loss.

Resistance level: A price level that a rising market or stock failed to break through
Example: a prior high in an uptrend forms an area of resistance and can be used as a minimum objective to take some profits.

Some technical indicators may also provide some support and resistance, for example moving averages, in part maybe because so many traders expect it.

- Oscillators

An oscillator is a technical indicator that tells you at a glance whether a market or a stock currently trades in an "overbought" or "oversold" condition. Some traders use oscillators to forecast a change of direction. Some examples include the RSI, Stochastic Oscillator, and MACD.

There are hundreds of oscillators and technical indicators. I personally look at them to filter out some stocks if I have too many good ones to choose from. I never use them as a signal to open or close a trade.

- Public Sentiment

I look for support and resistance on the VIX (Volatility Index) daily chart to anticipate reversals.

I look at the Put/Call Ratio (5 MA and 10 MA) on the daily chart to see if traders are too bearish (MAs > 0.8) or too bullish (MAs < 0.5).

(MA = Moving Average)

- Market internals to see if the market is overbought or oversold

I look at the TRIN (5 MA and 10 MA) on the daily chart - overbought (MAs < 0.8) or oversold (MAs > 1.2).

I look at the McClellan Oscillator – the market is overbought if it rises above +70 and oversold if drops below -70. A buy signal is generated if it falls into the oversold area (-70 to -100) and then turns up - a sell signal is generated if it rises into the overbought area (+70 to +100) and then turns down. If it goes beyond the -100/+100 levels then it may be a sign of continuation of the current trend.

- Market and Industries

I like to buy stocks from industries in a strong uptrend and short stocks from industries in a downtrend. I also consider the direction of the industry for the day (positive or negative).


Putting it all together

This article is not about teaching you how to develop an edge but hopefully it shows you that there are many different tools that can be used to improve your odds. It takes time to find a combination that fits your personality. It takes time to find what works for you.


in Stock Market




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Stock Market - What's in a Trading Edge - readbud

Stock Market - What's in a Trading Edge - readbud







Stock Market - What's in a Trading Edge






Unless you are able to develop a considerable trading edge over the other traders, you will end up losing your money, even if you are disciplined and organized. In this article, I discuss some elements that I use in my trading edge.

Fundamental Analysis

Fundamental analysis is the process of evaluating the financial condition of a company using financial reports, price/earning ratios, revenues, market share, sales and growth, etc. This type of analysis can be time consuming so instead of going through pages of financial reports, I simply look at IBD ratings.

I like to use Investor's Business Daily (IBD found at investors.com) to get a quick overview of a stock. The IBD rating covers:

1 - Earnings Per Share (EPS) rating: tells me a stock's average short term (recent quarters) and long term (last three years) earning growth rate. The number I see is how the company compares to all other companies. The scale runs from 1 to 99, 99 being the best.

2 - Relative Price Strength (RS) Rating: Measures a stock's relative price change in the last 12 months in comparison to all other equities. The scale runs from 1 to 99, 99 being the best.

3 - Industry Relative Price Rating: Compares a stock's industry price action in the last 6 months to the other 196 industries in IBD's industry list. The scale is from A to E, A being the best.

4 - Sales + Profit Margins + ROE (Return on Equity) Rating: Crunches a firm's sales growth rate during the last 3 quarters, before and after profit margins and return on equity into one letter. The scale is from A to E, A being the best.

5 - Accumulation/Distribution rating: Applies a formula of price and volume changes in the last 13 weeks to determine if it is being accumulated or distributed. A = heavy buying, C = Neutral, E = heavy selling.

If you like the idea of including fundamental analysis into your trading plan, consider trading only stocks that meet some minimum requirements - for example A or B, > 70, etc.

I like to use fundamental ratings for longer term trades such as the ones I plan on weekly charts. It is not really useful if you trade intraday.


Technical Analysis

Fundamental analysis is great to build a list of strong stocks, or as a way to filter out weak stocks, but that's about it. It does not provide you with an objective method to enter and exit trades. All my trading decisions (entry, exit, and stops) are based on technical analysis.

Technical analysis is the study of prices. The price action draws patterns on charts and because human behavior can be repetitive, the price patterns can also be repetitive.

You can choose from a variety of chart types. The Japanese candlestick charts are by far the best and it is the only form you need. There are entire books dedicated to the study of candlestick patterns - if you are serious about studying candlestick charts, look at books written by Steve Nison and and Gregory L. Morris.<




- Support and Resistance: The most important concept in technical analysis is Support and Resistance. It forms the foundation for every trading decision and could cover many pages but I will limit myself to simplified definitions and a couple examples:

Support level: A price level that a declining market or stock failed to penetrate
Example: the low of the previous day forms an area of support and is often used as a stop loss.

Resistance level: A price level that a rising market or stock failed to break through
Example: a prior high in an uptrend forms an area of resistance and can be used as a minimum objective to take some profits.

Some technical indicators may also provide some support and resistance, for example moving averages, in part maybe because so many traders expect it.

- Oscillators

An oscillator is a technical indicator that tells you at a glance whether a market or a stock currently trades in an "overbought" or "oversold" condition. Some traders use oscillators to forecast a change of direction. Some examples include the RSI, Stochastic Oscillator, and MACD.

There are hundreds of oscillators and technical indicators. I personally look at them to filter out some stocks if I have too many good ones to choose from. I never use them as a signal to open or close a trade.

- Public Sentiment

I look for support and resistance on the VIX (Volatility Index) daily chart to anticipate reversals.

I look at the Put/Call Ratio (5 MA and 10 MA) on the daily chart to see if traders are too bearish (MAs > 0.8) or too bullish (MAs < 0.5).

(MA = Moving Average)

- Market internals to see if the market is overbought or oversold

I look at the TRIN (5 MA and 10 MA) on the daily chart - overbought (MAs < 0.8) or oversold (MAs > 1.2).

I look at the McClellan Oscillator – the market is overbought if it rises above +70 and oversold if drops below -70. A buy signal is generated if it falls into the oversold area (-70 to -100) and then turns up - a sell signal is generated if it rises into the overbought area (+70 to +100) and then turns down. If it goes beyond the -100/+100 levels then it may be a sign of continuation of the current trend.

- Market and Industries

I like to buy stocks from industries in a strong uptrend and short stocks from industries in a downtrend. I also consider the direction of the industry for the day (positive or negative).


Putting it all together

This article is not about teaching you how to develop an edge but hopefully it shows you that there are many different tools that can be used to improve your odds. It takes time to find a combination that fits your personality. It takes time to find what works for you.


in Stock Market











Ultimate-tgp.com A New Way For Adult Webmasters To Start There Own Site






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in Sexuality

The Value of Drop Shipping - readbud

The Value of Drop Shipping - readbud







The Value of Drop Shipping






by Stuart Lisonbee

Most retailers agree: drop shipping, if used properly, is a huge time and labor saver.

But is it a money saver as well? It is often said that time is money. But just what is the true value of drop shipping?

We will attempt to answer that question in this article from a scientific approach, using logic to come to a conclusion as to what the value of drop shipping is for you.

The value of time is different for everybody. For Bill Gates, an hour of his time is so valuable you probably wouldn't ever be able to pay him enough for his time.

Sometimes here at Doba, we bring on interns. Usually they work without pay. What does the intern consider to be the value of their time? They are giving of their time, and getting no money in return. They consider their pay not as a present monetary figure, but as experience gained, which will in turn makes them more valuable to other companies. Thus it could be said that an intern is considering the value of their time as something that will be paid off in the future.

If I were to invest in the stock market, I would probably spend a good amount of time researching various stocks before deciding on what to invest my money in. I would then wait for a (perhaps very long) period of time before cashing out my stocks.

In such a case, I'm investing my time in the hopes of getting a future payoff for it. If I consider my time to be worth $50/hour, then my goal would be to get a $50 future return for every hour I spend doing research.

When using drop shipping to run part or all of your retail business, you save time by having somebody else track inventory as well as pull and package orders. Additionally, you don't spend any time running to the post office to have orders shipped.

In part 2 of this article, we'll discuss the actual monetary value of the time we just talked about.





in Business











Getting the most out of Manual Traffic Exchanges.






Manual traffic exchanges are a dime a dozen, or are they? I have met some people who say traffic exchanges really work, and some who feel that they are a waste of time. There is a science to using manual traffic exchanges, you need to do your homework.

There are many manual traffic exchanges that depend on bells and whistles to attract members, they have games to play, bonus credits for answering questions while surfing, (some of the questions are to discourage cheating and failure to answer them correctly can result in the suspension of you account). But first you need to know your target audience, most people who use traffic exchanges (manual and auto) are not looking to join your program or buy your product, they are looking for the same thing you are. How to get more traffic to my web page, they are looking for information. Information is what sells on traffic exchanges, information on how to get more traffic to their web pages.

So how does this help you if you are not selling information? The answer is splash pages. Use splash pages to collect leads, then develop a personel relationship with them and introduce them to your product or service.
Next you need to find the best traffic exchanges for you. Different people have success with different traffic exchanges even when they promote the same page. Why, this depends on a number of things. What time you surf, how often you surf etc.

So join a few traffic exchanges to surf, you will need a tabbed browser such as Firefox or Crazy Browser. Firefox is highly recommended because of the extra virus protection it provides, but some have had issues with it so if Firefox won't work for you try Crazy Browser.

Set your traffic exchanges up in groups according to their timer, timers run
anywhere from 10 to 60 seconds. The closer the timers the smoother your surfing will be. Try to surf no more than 5-8 traffic exchanges at a time 10 at the most and keep a look out for the same pages, many pages have the members name or even a photo on them. If you see the same page over and over one of two things are happening, one the member has put his/her page in the exchange more than once which is encouraged by some traffic exchanges or most likely you really are seeing the same page over and over.




In this case you don't want to waste your hard earned credits in this
traffic exchange. If in doubt see if the traffic exchange has a built-in hit ratio, this tells you what percentage your page(s) is being viewed by unique members each day. Some owners only care about the quanity of clicks and not the quaility of those clicks.

Set a certain time to surf, twice a day if possible and the amount of time you can alot to surfing each day. Surf each exchange about an hour each day, for instance if you have three hours to surf each day divide your traffic exchanges into three groups. Whatever time you can alot to surfing divide it up evenly.

You also have to track your pages to see which ones are working and which ones you need to change. If a page works in some exchanges and not in others, simply change the ones that are not working or remove them from the traffic echange that is isn't working in, always have an extra splash page ready to try in your traffic exchanges. And remember that the bigger the
exchange the more people see your page, but that don't always mean that it is the best exchange, I have got more signups from some of the smaller exchanges than the biggest ones.

So if you want more bang for your click, don't settle for bells and whistles, do your "Due Diligence" and select the best traffic exchange to suit your needs.


in Traffic Generation










New Data Recovery Technologies for NTFS Hard Disks






NTFS partitions are infinitely more robust than their older FAT counterparts. Unfortunately, even NTFS volumes are not guaranteed against failures, corruption and data loss. Various reasons contribute to the NTFS failures, including hardware and software failures, power outages and malicious actions performed by viruses, trojans and other malware.

Due to the nature of the NTFS, this file system is more complex and way more complicated to analyze and recover than the FAT. When it comes to data repair, NTFS partitions are at huge disadvantage due to shortage of specialized data recovery tools that can handle such partitions correctly. The many reliability and security control structures integrated into the NTFS make developing NTFS disk recovery products a challenge.

Using Windows built-in disk check for the NTFS disk recovery can help sometimes, but more often than not it'll get you into more trouble if there's more than a moderate degree of corruption present. Besides, Windows checkdisk never goes beyond fixing the file system structures, while you care about your files and data more than the integrity of the NTFS disk.

NTFS disk recovery is a complex process that can only be handled by trained specialists shall you pursue the option of turning yourself to a data recovery service. Fortunately, you can also do it yourself by using appropriate NTFS disk recovery software.




1st NTFS Recovery by www.ntfs-recovery.com is one of the few NTFS disk recovery products dedicated to disks and partitions formatted with the NTFS file system. This NTFS disk recovery product can put your system back on track in a matter of minutes! No matter how serious the corruption and how bad the damage, 1st NTFS Recovery will recover your files and data, fix the file system, and restore access to inaccessible partitions completely automatically.

Unlike Windows disk checking tools, 1st NTFS Recovery attempts to recover your files and data before it goes on with the file system structures. The NTFS is a complex and highly fragile logical structure; why risk your own data when you can recover it safely and efficiently without writing anything to the damaged partition?

You can even preview the contents of the corrupted partition and view your Office documents and digital pictures before the recovery. 1st NTFS Recovery fully supports the now-popular Live Preview feature that allows previewing the content of the lost and damaged files before the actual recovery.

NTFS disk recovery tools from the source. Get 1st NTFS Recovery to save your files and fix your disks!

Download Url: http://ntfs-recovery.com/download.php


in Data Recovery










School Fundraising Ideas - Part One






Looking for a good school fundraising idea?

You're not the only one. The good news is that there are other school fundraising ideas besides coordinating a special event or conducting a catalog-based fundraiser.

These often end up overwhelming your supporters with multiple fund raising products that aren't everyday items for most people.

In this series, we'll take a look at three school fundraising ideas. Part One looks at Discount Shopping Cards.

These are simple products that your group can offer that provide these benefits:

1) They are easy to sell
2) They offer good value
3) They produce excellent results

Using Discount Shopping Cards for your school fundraiser has benefits that are easy to explain to your supporters, they have widespread appeal, and each can be offered for immediate sale or sold via a simple brochure.

School Fundraising Ideas: Discount Shopping Card

What exactly is a discount shopping card?

It is a wallet-sized card packed with a selection of prearranged discounts at local and national merchants in your area. Most usually contain a dozen special offers that save the bearer either a fixed amount or a percentage discount.

Each card usually retails for $10 and provides for almost unlimited usage of the special offers. The only exception is when you custom design a card to feature a special one-time only discount from a sponsoring merchant.

This type of premium offering is often worth half the purchase price all by itself, such as a $5 discount from a national oil change company.




Other money saving examples include free drinks with a fast food order, $1 or more off on a submarine sandwich, savings on video rentals, haircut discounts, free ice cream, and other special offers.

Because of their high perceived value (what family doesn't want to save money these days?), these are excellent fundraisers.

Discount cards can often produce impressive unit sales per participant. It's not unusual for each seller to make ten or more sales.

Another interesting benefit is the unique customization of the discount card. Many suppliers can place your schools' name and logo on the front side of each card. This firmly affixes your group's value proposition in their minds for the next time around.

Cards are usually good for a one year period and bear an expiration date on the front. This creates a built-in market for repeat sales.

In the supplier cross-reference section of my book, Fundraising Success, I list 27 suppliers for these discount cards.

As with any type of fund raising product it pays to do more than a little supplier research.

Costs for 1,000 unit batches begin at $6 with many of them and drop as low as $1.00 from the best suppliers.

Among school fund raising ideas, discount shopping cards are a perennial favorite. They also make a good overlay or add-on item for a catalog fundraiser.

Using Discount Shopping Cards for your school offers a great profit for the school and a great value for your customers.


in Fundraising